Wednesday, April 12, 2006

Google makes 12 cents every time you search

BBC Says; "That may not sound like much but it all adds up when you realise that Americans alone did more than 2.7 billion searches via Google in January 2006, according to figures gathered by Nielsen/NetRatings.

The analyst firm estimates that 48% of the 5.7 billion searches carried out by Americans in January were done via Google.

It also said that 39% more searches were done in January 2006 than in the same month in 2005. But, said the firm, this was not because search engines were doing a bad job.

"Web users are conducting more searches not because they can't find what they're looking for," said Ken Cassar of Nielsen/NetRatings, "but because search as a utility has become deeply ingrained into people's everyday lives.

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